At around the age of eight, I learned to swim at a boys’ club in Hollywood. Then at 16, I enrolled in a course with the American Red Cross and got myself certified as a WSI (Water Safety Instructor). With this credential I could secure gainful employment as a teacher, a lifeguard, or a coach, anywhere in the country. I worked a couple of summers as a lifeguard, and I loved it. I looked forward to a long, rewarding career in or near the water. Or in the immortal words of Kenny Chesney: No shoes, no shirt, no problem.

Then I did a bit of research, and got gob-smacked with a hard dose of reality: The career path for a WSI was very uncertain. By far the majority of these jobs were both part-time and seasonal. The pay rate was lousy. Beach duty paid more, and Baywatch made it look sexy and glamorous; but the work in the hot sun was grueling. After considering all of these factors, the good and the bad, I reached a decision: The job wasn’t for me.

In a similar way, at various times, I imagined that I might work as a stockbroker. Or a stage manager for Broadway shows. And in each case, I counted the cost and made a decision: Given the requirements, and the all-consuming commitment, I determined that the job wasn’t for me. 

Today I work as a literary agent. About 500 writers come to me each month, asking me to help them get their book published. Would it surprise you to hear that my decisions (generally) have little to do with their writing, or their stories? 

That’s right: After 14 years in this business, I’m convinced that the world has no shortage of good stories or skilled writers. Indeed, I read dozens of (potential) bestsellers every week. What I don’t see much of, is the scribe who recognizes the necessity to treat his writing as the business that it is. Rarer still, is the writer who actually does. 

Before you start submitting your work to ANY agent or publisher, this is what we will need to see:

Humility. We can pick from hundreds of projects that come our way each month. Whereas (at best) you might have a hundred publishers – or a hundred agents – that handle your genre AND accept unsolicited submissions AND might be a good fit for you.  Accept the reality that we work in a buyer's market.

Networking. All of business (including publishing) is about relationships. Who do you know?

Education. The learning curve ahead of you is far steeper that you likely realize. How will you learn what you need to know?

Conferences. Every industry has at least one annual conference where everybody who’s anybody will be found. This is where the action is, where you can gain both the networking and education that you’ll need.

Editing. Everyone needs editing. Everyone. You are not the exception. You might have raw talent and competent beta readers, and you might have an uncle who teaches high school English. But this is the big leagues; they won’t have the professional skill that you need. Find a pro, and follow their advice.

Take a class. Build a library of reference books. Join a critique group. Find a mentor. I could go on and on. Maybe you’ve noticed, most of these things cost money. All of them will take time away from your daily life while you’re already busy with your job, household chores, errands, religion, friends, and family.Alas, the vast majority of writers I encounter will never do these things. Instead, they complain that "the system" is stacked against them. And they blame someone else when things go wrong. Their reasons are many, but they essentially boil down to four: 

I don’t have the time. 

I don’t have the money. 

I shouldn’t have to.

It’s not fair!

But here’s the thing: Without your investment of time and money, someone else will get the opportunities that could have been yours. 

“Shoulds” avail nothing, in a land of “is.”

“Fairness” is the wrong measure, because it assumes that someone owes you something. They don’t.

Recently I suggested to a novice writer that he pick up a copy of Writer's Market ($19 on Amazon). He rejected the idea out of hand, complaining that he shouldn't have to spend money in his quest to get published. Really?Are you destined for a career as an author? I don’t know. But whatever the case, help me help you. Count the cost now, and set yourself up for success. The market doesn’t care about you, your schedule, your budget, or your needs. She’s a fickle beast, and she hands out rewards to those who put in the work. If your book fails, it won't be because of your publisher or your agent. It will be because of you.Every industry has a cost of entry; are you prepared to pay it? In my case, I used this process to determine that I wasn’t cut out to be a swimming coach or a Broadway producer. I was disappointed at the time, of course. But those careers required a level of commitment that I wasn’t willing to make. 

Now it’s your turn. Count the cost, make a decision, and own it.